ADVERTISING WITH SMS
iLead clients make use of advertising with sms because it works. It is cost effective, reaches the target audience in seconds, increases sales turnover, and improves customer relations tremendously.
Most people now have mobile phones and use them even more than they use their emails, chat rooms or any part of the Internet. By advertising with sms to subscribers gained from your website, you are ensured of a high sales conversion rate. As an online marketing expert company, iLead has the knowledge and facilities to help you utilize the mobile phone market as promotion tool in the most cost effective way.
The unprecedented high usage of mobile phones in the USA and other parts of the world makes bulk text messaging a useful tool in promoting your company’s products and specials.
iLead clients make use of advertising with sms because it works. It is cost effective, reaches the target audience in seconds, increases sales turnover!
— J. Nortje (Marketing Director)
Benefits from Advertising with SMS
- All mobile phones can receive text messaging, and the users normally have their phones with them. This provides a fully penetrable market where you know the promotion message will be delivered and in the majority of cases read.
- More users read the messages in their inboxes with mobile phones, than those reading their emails or printed mail on a daily basis.
- There are more people with mobile phone connection than having televisions, radio or Internet access. This makes it the largest audience of all the targeted markets.
- It is extremely targeted and since the users subscribe to receive messages from your website or are existing clients, they are willing to read and act on the advertising with sms campaigns in a positive way.
- It is client focused and requires an action for the user to benefit from your promotion. It thus increases reaction and successful closure of sales.
- The mobile user doesn’t have to access the Internet to enjoy the benefits and the message can be delivered anywhere. Since the user doesn’t have to be online to receive messages, you know that all the promotions offered on your site and through your company still reach the user.
- Because bulk advertising with sms from the web or any of the other systems also offered, is so affordable through iLead, even the smallest business can afford to use it for promotions, client relation building and urgent notifications.
- Real time tracking of the results of the campaign is possible through the solutions offered by iLead.
- The mobile phone user can react immediately to benefit and as such it reduces the time taken to obtain results.
- The promotion campaigns can be executed on local, regional, national and international level.
The long list of benefits for advertising with sms is only surpassed by the service excellence, expertise, facilities, and assistance offered by iLead to its clients using this type of marketing tool. The dramatic increase in response rate coupled with the cost effectiveness of this type of marketing are the reasons why your company should not delay in adding the method to your marketing strategy.
Some of the Many Uses
- Advertising with sms can be compared to discount coupons. The users can store the discounts on their phones and make use of them at a later stage.
- Notification of changes to the company’s websites, or information regarding specials and competitions.
- Estate agents for example, use the system to notify their buyers when new and relevant property listings have been received with detail about the property. The buyers can visit the website for more information or contact the agent for an appointment to view.
- Website users subscribe to specific ad campaigns to be notified.
- Users distribute the promotions to friends and thus perform viral marketing for your company.
Options Available
Rather than sending messages to a list of consumers from a mobile phone, iLead makes it possible to send messages in bulk from a website as well. This has the benefit of creating targeted user groups and compiling only one message that is distributed at an extremely low cost to all the users in the group with the click of a button. As part of our marketing packages, clients can use both online and mobile marketing in a combination for optimal results.
To find out how your company can benefit through advertising with sms campaigns, contact iLead for a customized solution.
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