CONTENT CREATION FOR INCREASED TRAFFIC
Although a company can have an excellent website and spend a lot of money on pay per click advertising, without content creation, the site will not be able to perform well at the search engines for long. Search engines and users alike require information.
Content creation for visibility
The search engines need information for indexing. A page should have at least 250 words to be searched. It should be noted that search engines don’t index web sites on the Internet, but web pages. This is where most web owners make the mistake. They only optimize the home page and fill it with information, but the rest of the pages are ignored. Content creation is the one method that can guarantee:
- Return visits
- High ranking
- Increase in traffic
- Targeted traffic
- Building of credibility
- Effectiveness in branding
- Sales conversions
- Incoming links
- Adequate exposure on the Internet
Although a company can have an excellent website and spend a lot of money on pay per click advertising, without content creation, the site will not be able to perform well at the search engines for long!
— J. Nortje (Marketing Director)
Content creation for the user
This is the information age and even the most beautiful website will not get visitors to return without having useful information. With proper written articles, portraying your company’s expertise, users get something back. They find tips and information about the company’s products and services, as well as advice on industry related affairs.
Unlike normal advertisements, articles aim to inform and this is exactly what users want. They return or save the pages, forward the links and add the pages to their favorites. The next time the users wants to buy something related, they will return to your site for advice and purchasing, since you are perceived as the expert you are, and thus able to provide reliable advice to help users make purchasing decisions.
Articles bring incoming links
Information filled pages also attract other websites. If the information is well written, many websites will request a link exchange or link without requesting reciprocal linking. This means more places from where users can find your website and higher search engine rankings because of relevant incoming links. If your site has higher search engine ranking, then more users will be able to find it.
How does the article writing services of Intoweb work?
We offer several e-Traffic packages to increase your website visibility on the Internet. As part of these packages we also offer content creation. From 5 to 50 articles are written once off or every month. The topics are chosen in terms of specific relevant researched keywords and keyword phrases which are utilized by users to find information through search engines about specific topics.
The keywords are placed at strategic areas in the articles and great care is taken to ensure that the keywords form part of coherent and well written articles. The total of keywords repeated is also kept in mind to ensure that the search engines index the pages. Since the over repeating of keywords can lead to penalties, we make sure that the keywords are used just the right number of times.
The topics are always directly related to your site and we focus on your company, products and services. In this way you get the opportunity to inform users about your company, while you also provide extremely useful information.
Keyword enriched articles
Each page is optimized for one specific keyword phrase and submitted to the search engines. Content creation thus increases traffic to your site since every keyword enriched article becomes a potential entry point to the site. If 50 keyword pages are created, then there are 50 possible entry points added at each search engine where the pages are submitted.
The majority of people make use of search engines to locate information. By making use of content creation, we thus make sure that your website can be found in the top listings of search engines. Contact Intoweb to get your site in the top 10 listings of search engines through our content creation services.
Contact Us info@etraffic.co.za
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This website affiliate marketing page was sponsored by E-traffic South Africa. E-traffic offers the following Internet Marketing solutions for your website: SEO, PPC, Google Adwords, Google Adsense, Newsletter Marketing, Email Marketing, Website Design, Website Development, Website Analyses, Website Hosting, Blogs, Mobile Marketing and Banner ads. All E-traffic Internet Marketing specialists are Google Adword professionals who will ensure that you get the best ROI when you consider an Online Marketing Strategy with us.
You will be able to get hold of us on: seo@etraffic.co.za
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