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Google Page Rank
 

Google Page Rank

What Is Google Page Rank?

When it comes to the Google page rank what every website is aiming for is the perfect 10. This however is something that less than twenty websites worldwide have been able to accomplish and the small number of lucky ones includes Google Search, Adobe, The European Library, Europeana, CNN and the PrivayMark System. But what might you be asking is Google page rank exactly? Well as the name implies it is a Google product, or system if you will, which makes use of a link analysis algorithm to assign a numerical weighting to each element within a hyperlinked set of documents. To put into layman’s terms it is a complex system that takes a series of more than two hundred factors into calculation to indicate the importance of a single webpage by giving it a numerical value between one and ten, relying completely on the distinctively democratic nature of the web.

iLead Online

To give you an idea of what is means when we talk about a link analysis let us take page A and page B for example. According to Google page rank page A is considered to be of great “importance” and as such has a higher PR value. But page A has been linked to page B and as a result the link analysis regards this as a vote on behalf of page B. The more votes a page like page B gets from pages considered to be important like page A, the higher page B’s rankings will be. Thus, one of the key factors when calculating the “importance” of a page is by the number of valuable votes, or incoming links, the individual page has. Now if your website is not professionally optimized chances are that it will not get any links or votes, resulting in a lower page ranking and very little web traffic.

But why is it so important to have a good Google page rank? It’s quite simple. The higher PR value your website has, the higher it will show in the Google search results. Now this is where a company such as iLead Online is of importance to you. For more than seven years we have been working and developing our knowledge and experience of optimizing websites in order for them to get a higher PR value. This is done by means of search engine optimization (SEO). When we optimize your website we keep all 200 of those calculating factors in mind so that when somebody does a Google search to find a product or service such as yours, your website will be shown higher up on the Google results page. This creates a kind of snowball effect. The higher your PR value, the higher you will be in the search results and the more potential clients you will attract, allowing your website to be a marketing tool of great importance. However, in order to maintain such a high PR value your website will require constant attention as new websites are added on a daily basis that might pose as competition for yours. That being said it becomes evident that in order for your site to maintain its high ranking value it will be required to constantly keep your website relevant by adding new optimized content.

One factor of the Google page rank remains a mystery however. Nobody except Google knows exactly how they calculate the value of each individual webpage, seeing that Google has not shared this information with the public. But this is for a very good reason as this will make it easier for people to trick or cheat the search engine and ultimately undermine its credibility. It is therefore safe to say that if you truly want your website to do well leave it in the hands of those who have the knowledge and experience. When we optimize our clients’ websites it is with the intention of allowing organic growth as quickly as possible, but also to maintain a high standard of value and importance. If you would like to see results and enjoy the benefits of having a website that is fully functional, up to date with trends and technology, correctly optimized and attracts traffic then contact us. With our assistance we will take your website to new heights!

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This website affiliate marketing page was sponsored by E-traffic South Africa. E-traffic offers the following Internet Marketing solutions for your website: SEO, PPC, Google Adwords, Google Adsense, Newsletter Marketing, Email Marketing, Website Design, Website Development, Website Analyses, Website Hosting, Blogs, Mobile Marketing and Banner ads. All E-traffic Internet Marketing specialists are Google Adword professionals who will ensure that you get the best ROI when you consider an Online Marketing Strategy with us.

You will be able to get hold of us on: seo@etraffic.co.za

Website Marketing: http://www.intowebmarketing.co.za
Search Engine Optimization: http://www.etraffic.co.za

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