MARKETING ARTICLES
Companies spend thousands of dollars on advertising campaigns both offline and online to get the traffic and buyers they need, but overlook one of the best methods for getting good search engine ranking namely, marketing articles. Many companies never even reach the first page despite their best efforts because they haven’t used the best secret of Internet promotion. Marketing articles may seem like a foreign concept and not worth pursuing because you don’t have the time or skills to write effective web copy with embedded keywords, but Intoweb has a solution.
What does it entail?
Marketing articles are an effective method for gaining excellent search engine placement for keywords related to your site. The process works well in combination with web page optimization and search engine submission. Every time a person does a search for the specified keyword phrase, the search engine retrieves the most relevant results. If your web page contains the specific keyword phrase in strategic places and the content is relevant to the query, your site also comes up in the search results.
Marketing articles are an effective method for gaining excellent search engine placement for keywords related to your site!
— J. Nortje (Marketing Director)
How to guarantee top placement in the results
One or two content pages won’t get you to the number one spot. To start getting the visits your site needs, your website needs to be optimized first. This means making the site search engine friendly and visible through title tag usage, keyword embedding, lay-out, design, sitemap, incoming links, interlinking in your page etc. Apart from this, it is important to realize that search engines don’t index websites, they index web pages.
After optimization the web pages are submitted to major search engines. A word of caution here – service providers claiming to be able to submit your site to thousands of search engines are in for the money only. They submit your site to non-existing links and sites with bad reputations with the search engines. This can lead to the blacklisting of your site.
These two steps are already very important for good search engine placement, but with incoming links from high ranking sites, your page rank is pushed up , which ensures a higher listing in the search results.
How is this accomplished?
Intoweb optimizes your site and pages, submit them to Google and other large search engines and then also write content for your site. The content is important as the search engines require a minimum word count on a page to index it and also look at the keyword density. It is of no use to try and fool the search engines by just placing keywords on a page. The context and originality also counts. Intoweb has a team of search engine optimization specialists, online marketers and web content writers working together to research the best keyword phrases for your specific site and then writing informative articles around the keywords.
This can be done once off or on a regular basis, with monthly keyword checks and adding more content. The articles are strategically linked to your other pages.
Benefits of using this method for search engine placement
- Creates credibility with the users as you come across as the company with the required expertise on specific topics, which you are.
- You save time and money when you make use of professional writers.
- You obtain valuable content for your site. Users prefer content over straight forward advertisements.
- If your site has interesting and useful information, more related sites would place links to your site, and thus increase access points, traffic and page ranking of your site.
Getting the most benefits by using marketing articles in affiliate programs
As an affiliate we also help to boost your traffic and increase sales conversions through marketing articles about your company, products and services placed on specific Intoweb sites. These articles are written to inform the users and build confidence in your company. At the top of each content page is a banner reinforcing your company’s brand building. When the user clicks on the banner or links to your site, he/she is directed to a landing page with your products where more information can be requested.
Benefits of this method include:
- Cost effectiveness as you only pay for results.
- The sites in the Intoweb network are all high ranking pages with excellent reputations.
- These sites are all linked and thus increase your site’s link popularity and placement.
- Brand building
- Supplying the user with information rather than just ad copies. Research indicates that users are information hungry and thus prefer this form of advertising.
You can decide how many marketing articles you need for your site and for affiliate promotion. We have several e-traffic building packages to select from and are able to customize your online promotion and marketing articles according to your specific requirements. Contact us to make use of the best online promotion tool available.
Contact Us info@etraffic.co.za
Market Research Company
Please make use of the response form below if you would like to ask a question or send us a comment.
* Compulsory Fields
This website affiliate marketing page was sponsored by E-traffic South Africa. E-traffic offers the following Internet Marketing solutions for your website: SEO, PPC, Google Adwords, Google Adsense, Newsletter Marketing, Email Marketing, Website Design, Website Development, Website Analyses, Website Hosting, Blogs, Mobile Marketing and Banner ads. All E-traffic Internet Marketing specialists are Google Adword professionals who will ensure that you get the best ROI when you consider an Online Marketing Strategy with us.
You will be able to get hold of us on: seo@etraffic.co.za
Website Marketing: http://www.intowebmarketing.co.za
Search Engine Optimization: http://www.etraffic.co.za |
