ADVERTISING ADVICE
Intoweb, with its team of Internet marketing professionals, realizes that a mix of promotion, design and advertising methods are needed for companies to succeed online. We don’t see search engines as a separate entity. We treat search engines as visitors to your site and thus make use of a combination of techniques that are both user and search engine friendly to promote your site.
To survive and exceedingly perform well in the online market, you cannot just focus on one aspect of advertising. A holistic approach is required to make your site not only visible, but also increase your sales conversions, customer loyalty, brand awareness and finally, ensure more than just traffic, but also an excellent return on your advertising investment.
Intoweb is reputed for its panel of Internet, marketing and IT specialists who are able to provide you with sound
online marketing and advertising advice!
— J. Nortje (Marketing Director)
Apart from the traffic building packages on offer which include:
- Keyword research
- Web pages optimization
- Visitor and page ranking statistics
- Web analysis
- Keyword enriched content
- Search engine registrations
- Maintenance of content, meta tags and links
- Increasing inbound links.
We also focus on the design and lay-out of your site for optimal performance. This includes making sure that your site has a sitemap, provides a user and search engine friendly lay-out, is visually attractive, and provides functionality. Interactive sites promote return visits as opt-in lists, feedback forms, referral options, and auto responders all increase the positive experience of clients when they visit your site.
Since content not only creates an increase in traffic because search engines visit your site more often and rank the site for specific keywords high, but also builds client confidence and loyalty, we provide well-written, keyword enriched and informative articles. Our marketing professionals research your client needs and the specific industry and compose articles relevant to your company’s products and services.
Even though SEO (search engine optimization) and SEM (search engine management) form the base of online promotion and the focus of our marketing professionals, we don’t stop there. We offer several excellent Internet solutions to increase sales. This includes:
- Pay per click advertising through Google Adwords
- Email promotions
- Referral building strategies
- Affiliate program with cost per click advertising and banner ads
- Branding through effective banners and the perfect location thereof
- Mobile and wireless promotions through SMS and MMS advertising
- Building opt-in mailing lists
- Link building
- Press releases
The effective use of all of the above methods in conjunction with SEO strategies ensure that your company gets a well rounded exposure on the Internet. The pay per click advertising methods for instance, create tremendous direct sales hits, while the email promotions reach the clients even when they are not browsing the Internet.
The mobile promotion methods provide fast responses and are extremely useful in letting clients know of new products and services, specials and events. Clients normally respond with 48 hours and also forward the messages to friends and colleagues. This also provides you the opportunity to use mobile promotions as referral tools with incentives.
Building opt-in lists through auto responders helps you to create a huge database of leads according to specific customer profiles. This makes it possible to provide more targeted advertising and thus an increase in sales conversions.
Our marketing professionals also have the know-how to help you draw up a business plan to work for your online promotions. Goal setting and realistic pricing is made possible because of our years of experience in price setting, client behavior analysis, and establishing the cost of specific promotion methods. Making use of marketing professionals provide you with the benefit of expert knowledge of available tools for reaching the target audience and retaining existing clients.
To be able to focus on all the areas required, and combining them in an effective online strategy, requires experience and a dedicated team. As your business has its own focus, splitting your resources to succeed on the Internet is not a viable option. Rather than allocating employees to this very comprehensive task, contact the marketing professionals at Intoweb to take care of your online presence and guarantee ongoing success.
Contact Us info@etraffic.co.za
Market Research Company
Please make use of the response form below if you would like to ask a question or send us a comment.
* Compulsory Fields
This website affiliate marketing page was sponsored by E-traffic South Africa. E-traffic offers the following Internet Marketing solutions for your website: SEO, PPC, Google Adwords, Google Adsense, Newsletter Marketing, Email Marketing, Website Design, Website Development, Website Analyses, Website Hosting, Blogs, Mobile Marketing and Banner ads. All E-traffic Internet Marketing specialists are Google Adword professionals who will ensure that you get the best ROI when you consider an Online Marketing Strategy with us.
You will be able to get hold of us on: seo@etraffic.co.za
Website Marketing: http://www.intowebmarketing.co.za
Search Engine Optimization: http://www.etraffic.co.za |
