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WEBSITE DESIGN

If you are in the website design business or you would like to have your website designed, knowing what to expect from a good quality web page will ensure that you settle for nothing but the best. A website is important as it can be said to be your online ambassador of your company, therefore ensuring that you have a high quality website design will mean that your online image will be reputable.

The purpose of a website is to ensure that you advertise your business among millions of users world wide. The Internet is an ideal opportunity to create leads for your company and generate income; therefore your website design should be aimed at generating traffic to your website as well as be appealing to potential clients.

Website Design

Functionality is just as important to web design as usability, functionality is the means in which an owner of a site collects and analyzes data from customers!

— J. Nortje (Marketing Director)

The Four Main Rules:


  • Usability is an important part of website design, as it is important that a user can use the site and navigate themselves to a desired destination with efficiency and speed. If users struggles to navigate themselves around a website they will probably exit the site without seeing what is on offer.

  • Functionality is just as important to web design as usability, functionality is the means in which an owner of a site collects and analyzes data from customers. This could either be by means of an interactive questionnaire or a sales lead automation system.

  • Look and feel of a website is necessary for first impressions, this counts more for Internet that would be believed. If you enter a site that does not visually appealing the chances that you will stay there are very slim. The same applies to the website design of your site, your website has to attract the attention of the clients upon entering.

  • Search engine friendly; you now have a website that meets the requirements for usability, functionality as well as a good look and feel but you have no way of generating traffic to your website. The only way to do this is to have a website design that is search engine friendly. Your website should also be optimized with quality content enriched with relevant key-words. The content is important for the search engine to 'see' your website which enables the search engine to rank you higher, therefore generating more traffic to your site.

General Website Design Tips:


There are a few tips that can be applied to website design to ensure that your website is one of the better websites on the Internet and not one of the more frustrating websites that you have.

  • A website design should always have neat and easy navigation, if you have a lot of content on one page it is a good idea to have a 'Back to the Top' bottom at the bottom. Also if you have many web pages within your website it is advisable to have a sitemap or index so that users can easily find there way around your site.

  • Clean layout design, it is always good to remember the saying that less is more this is often the case with website design.

  • Optimum loading time is important as users quickly get frustrated if a site takes too long to load and will often exit the website without viewing the page.

  • It is important to remember to design for all screen resolutions.

  • As well as cross browser compatibility and website scalability.

Intoweb is a company that specializes in custom website design for all industries, they have an extensive portfolio of clients who are beyond satisfied with the work that has been done for them. Intoweb is a company that strives to provide unique, high quality and professional website design to their clients.

Contact Us info@etraffic.co.za

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This website affiliate marketing page was sponsored by E-traffic South Africa. E-traffic offers the following Internet Marketing solutions for your website: SEO, PPC, Google Adwords, Google Adsense, Newsletter Marketing, Email Marketing, Website Design, Website Development, Website Analyses, Website Hosting, Blogs, Mobile Marketing and Banner ads. All E-traffic Internet Marketing specialists are Google Adword professionals who will ensure that you get the best ROI when you consider an Online Marketing Strategy with us.

You will be able to get hold of us on: seo@etraffic.co.za

Website Marketing: http://www.intowebmarketing.co.za
Search Engine Optimization: http://www.etraffic.co.za

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